Week+SIX

=__Week 6**:**__=
 * Three Phases for the Adoption of a Technology **

In the interview with David Liddle at [], he defines three stages for the adoption of a new technology. **

What are his definitions for these three stages of adoption, and how did he apply them to his case study of a camera? Write one clear paragraph for each of his definitions, listing their attributes in relation to the development of the camera. Can you think of another consumer product which has undergone similar developments? Name it. **

According the David, there are three different phases in adopting any new technologies. “Enthusiast” is the first stage, this stage is meaning when the technology is first exploited by the enthusiastic individuals. An example of the 35mm camera, in 1950s, the astronauts was the first ones to use this kind of camera and astronauts will need a degree in order to learn how to operate such camera and exploited it.

Second stage is called the “Professional” stage. It is when the particular technology is made to help people with their work. Because cameras were very expensive at first, therefore the people who use the camera are usually the ones who worked as a professional (e.g. photographer).

The last stage is “Consumer phase”. In this stage the technological product are in reasonable prices, therefore it will be able the serve the have a wide rang of people to purchase. Similar to the development of computer, the cameras were once expensive and used by the professions, but now it is more personalized for everybody. =BACK=