Week+TEN

__Week 10:__ CCT333 Week 10 Biomimicry: Janine Benyus and the Biomimicry Institute and Guild Read the article 'Using Nature as a Design Guide' at [] about Janine Benyus, creator of the burgeoning "biomimicry" movement.


 * Janine Benyus heads both the research nonprofit Biomimicry Institute and the for-profit innovation consultancy, the Biomimicry Guild, and her mission is to show engineers and designers how to translate those ideas into a corporate, commercial context. She is the author of 'Biomimicry: Innovation Inspired by Nature', published in 1997, which discusses how to re-design our interaction with nature by showing deep respect for the natural world as a mentor for our design strategies.**

Look over examples of her biomimetic principles applied to products in the slideshow located at [] and write a short, one paragraph synopsis for each of your three favourite product designs.

Janine Benyus' TED Talk 12 Sustainable Design Ideas from Nature []
 * More Information:

The first design I found interesting at is the Japan’s Shinkansen Bullet Train, which is yet the fastest train designed through out the world. This design reduces the noise made when operating, so designers had used the idea of owl to accomplish the train. They have employed owl feathers in their design and made it so the train is able to reduce the noise created by the pantograph. The front of the train was interpreting the shape of Kingfisher’s beak. The whole idea of design is to reduce noise.

The second design I found interesting at is the human skeleton found by Joris Laarman of designing furniture that emulated bone structures. This interests me because I love the forms of skeletons and skeletons can tell us a lot about the history of one’s body. The structure of the bone is hollow but strong in support. This design was helpful the General Motors when producing their car parts with lighter mechanism but also well-built.

Last, the third design I loved is the design of Bio-Inspired Colour Displays. This kind of design was inspired by the coloured wings of butterflies and the peacock’s plumage. The design of the colour displays is to reduce power consumption of electronics. With this technology, we are able to reduce the problem of energy consumption and there is plenty of effect that helps with the environment. ** =BACK=