Week+9


 * Week 9:**
 * Design as a Collaborative Process**
 * View the video of Bill Moggridge. The founder of IDEO, at PICNIC08: Design as a Collaborative Process at []****


 * Describe how he defines 'design as a collaborative process', and cite two examples of how creators involve the people they want to create for in their work, according to Bill Moggridge's lecture.**
 * Find an online example of a product which utilizes his principles of collaborative design, add its URL, and describe its design in three sentences.****

Bill Moggridege defines ‘design as a collaborative process’ as working people with different backgrounds in the 21st century which the designs are based on good physical attributes, a common interface and meaningful in the process of design. He stated that working in teams allows them to design which includes all the above criteria mentioned. Working in teams also allowed them to provide different perspectives and knowledge due to different backgrounds and culture ideas.

The first example is the one with the surgeon. The surgeons teamed up and did upgrades for the surgery tools. They did on site testing and how they would have redesigned the tool. This produced great interest for the surgeons since they are actively involved into the design process. Also, since they had great enthusiasm into the new redesign together with different perspectives and background knowledge, the redesign was successfully created.
 * Two examples:**

The second example is the American Red Cross donor program. This program has encouraged people to donate more when they put up pictures of the donors and they gave out the reason of donating. By doing this, it acknowledge people to understand the importance and then take actions.