SB+Lab+7


 * Interaction Architecture and Designing a Questionnaire **


 * (A) Write a description of interaction architecture as defined by Mat Hunter at and Rikako Sakai** **in relation to their work with Kodak in 1995.**

Mat Hunter has described the interaction architecture as a social framework where there can be a series of cameras connected and designed together. In this way, it would make it easier to send information digitally and easily. In order to communicate such a process, it would be necessary to make it user experience oriented. This would have to occur because the user has to be use to the product and understand the visibility of the product accurately. To make the camera more digital, it would have to be macromedia directed in order to send and share files with various other devices (i.e. computer).

Rikako Sakai describes the interaction architecture as a user friendly based design system. He created a system where you can stitch photos together. What this means is that a person can take a previous image and match it to the current image. In this way, the images connect to make one complete image. Also, a software was created in order to assist in helping users 'stitch' their images together. This was done through the use of animation and visiable control guides within the software.


 * (B) How does the author define 'leading questions' and 'hypothetical questions'? Write a paragraph each to define these terms.**

The author of the article 'Questionnaire Design' gives guidelines of how to produce a coherent survey for participants. The author defines two important aspects of a survey that many people make a mistake on when creating their survey. Those two aspects are leading questions and hypothetical questions. A leading question is one that forces or implies a specific answer from a user. For example, a leading question would ask: When you went to Wonderland, the best part of the trip was.... This type of question assumes that the person went to Wonderland and that the person actually had a good time. However, the person may have never went to Wonderland or had a good time when and if they did go. It forces the person to answer the question, and of course whatever the answer is is going to be false. This gives wrong data to the surveyor and the loss in quality of the research. Hypothetical questions are ones that do not produce clear and consistent date that represents real opinion, since the person will or never will experience a role the question is implying. For example: If you were the Prime Minister....This type of question puts the person in an awkward position and one they can not fulfill.